
NAME:
MILKYWAYFARER
year:
2024
services:
ART DIRECTION, WEB DESIGN, MOTION DESIGN
about the project:
MilkyWayfarer was developed during the memecoin boom, when projects competed for attention on X. An astronaut became the central character of the identity and its online communication. Illustrated from scratch, his design draws on several references, including Gorillaz, and contemporary internet culture. His insolent character carries through to X, where comments, news and trends are reworked as memes in his own style. The website extends his story through horizontal scrolling and interactive details. It was nominated for Memecoin Website of the Month.

















